Latest Mobile Phones & Gadgets

Most common questions new bloggers ask is “Can I earn from my blog” , “How much money can I make from a blog that has x number of page views per day or month” and finally “How can I earn effectively from my blog”.

On one hand these are valid questions to ask – after all if you’re going to put time and energy into building something, its natural to expect some rewards.

On the other hand – these are nearly impossible question to answer because there are so many factors to take into consideration.

If you follow few simple steps earning from a blog is easy.

Factors that Contribute to a Blog’s Earnings

Topic of your blog : Three different blogs with same amount of traffic can have totally different earning capacity if they specialize in different topics.
I have 3 blogs A with that specializes in topic X, B in topic Y and C in topic Z having around 30000 page views in a month with around 12000 unique visitors. All these blogs make different amount of money.

Blog A earns around $500 – $700
Blog B makes around $200
Blog C is earning lowest amount of money – just over $70

* Blog A has a pretty specialized topic that not many would be too interested in. On the other hand, it has well paying ads on a pay per click basis and triggers ads that are very relevant to the topic. As a result this blog earns good money.

* Blog B has a very popular topic but there are very few advertisers interested in buying ads with those keywords in contextual ad systems. As a result it’s Click Through Rate (CTR) is very low and click values are low also. This blog can only generate big money if it has huge traffic.

* Blog C is on a very general topic that already has been covered by many websites, which doesn’t convert brilliantly in contextual ads in terms of CTR and ad value.

Why Topic Matters for a blog

* Contextual Ads – Different topics and keywords within topics will trigger different ads in contextual ad programs and as a result will earn different levels ‘per click’.
* Affiliate Programs – Similarly, different topics will open up different levels of earnings when it comes to affiliate programs. For example a blog about books that uses the Amazon program is only ever likely to make small commissions per sale as the average book might only be worth $20 and the commission with Amazon is generally in the 5-8% range. On the other hand I know of publishers in the financial website game who use affiliate programs that can pay out at $100 per sale.
* Indirect Methods – Obviously different opportunities (with different income earning potential) arise for bloggers with a profile in different niches. For example a blogger known for his movie review blog might not have much demand for consulting work but could find a way to syndicate his blog to magazines or newspapers. A blogger with a good profile in the PR industry might not get picked up as a writer in magazines but could land himself a well paying job or some consulting work.

How old is your Blog : – a good wine matures with age – as do many profitable blogs.
Here are few reasons why blogs tend to get better with age:

* Quantity and Quality of content – Don’t expect to get a lot of traffic to your blog until you have a substantial level of quality content in your archives.

* Search Engine Optimization – Sustaining high rankings means building a site over time. Climbing the rankings in SE’s is the result of many things including good content (lots of it) that gets links from others – both things that take time.

Private GSM mobile operators have opposed the government’s move to allot additional spectrum to state-run telecom company BSNL, saying it is a clear violation of the contractual and legal rights of the private operators.

In a letter to the telecom secretary D S Mathur, the Cellular Operators Association of India (COAI) demanded that “department of telecom (DoT) immediately restore the level-playing field and allot spectrum to all eligible and entitled private GSM applicants who have been waiting for months and even years in the queue for spectrum.”

“Despite serving a legal notice upon the government to allot initial or additional spectrum to the private GSM players as per the eligibility criteria, no response has yet been received from DoT and instead out of turn spectrum allotments had been made to BSNL,” COAI director general T V Ramachandran said.

On the other hand, BSNL said the spectrum was alloted to it long ago and COAI was trying to corner every bit of spectrum instead of making any investment to make efficient use of the scarce resource.

“Please note that it is incumbent and necessary for the DoT to ensure that the level-playing field is restored immediately and all outstanding applications for spectrum are processed and up to 10 MHz spectrum be allotted to all eligible players,” Ramachandran said.

COAI further said any changes in the exiting spectrum allocation criteria can be implemented only on a prospective basis, i.e. on applications received for initial/additional allotment after the revised criteria has been notified.

It also urged the DoT that no third party rights be created till all outstanding spectrum issues are resolved. Commenting on the “inefficient use” of spectrum by CDMA players, COAI said that CDMA operators are not being asked to optimally utilise their spectrum.

Tensor Technologies Pvt Ltd, a technology-based company in Delhi, has joined forces with ZestADZ, India’s first mobile advertising marketplace, to launch an ad-supported Hindi SMS Solution called MeghDoot.

MeghDoot uses mobile transliteration technology application which enables users to send Hindi SMS to almost any phone using an English Keypad.

“MeghDoot is a milestone in local language messaging and it will take SMS messaging to the masses” said Shekhar, CEO of Tensor Technologies Pvt Ltd.

MeghDoot has the world’s first intelligent Mobile Transliteration Technology and runs on almost any type of phone. It sends Hindi messages in the form of text or in the form of picture messages from one phone to the other.

Users incur just the cost of a single SMS as priced by the operator, while sending messages to other users. The users receiving messages need not have T6 installed to receive Hindi messages.

ZestADZ is the advertising partner of MeghDoot and will enable the delivery of text and banner ads within the application thereby monetizing the application for T6India.

The ads will be highly relevant, targeted, region specific and based on handset used by the user.

“This partnership is a part our effort in creating an open ecosystem of services to the subscriber which will be monetized through mobile advertising” said Asif Ali, Chief Technology Officer, mobile-work.

“Such services is a win-win for both the subscriber and the publisher and an ad-supported model in the mobile space is here to stay,” he added.